Search Engine Optimization is highly effective in driving organic traffic to websites. SEO leads have a 14.6% close rate.
Businesses active on social media enjoy increased brand loyalty from their followers. About 71% of consumers who have a positive experience with a brand on social media are likely to recommend the brand to their friends and family.
The statistic that over 76% of ad spend is typically wasted underscores the importance of careful and strategic management of advertising efforts.
81% of consumers perform online research before making a purchase decision. A website is often the first point of contact for these potential customers.
Content marketing generates over three times as many leads as outbound marketing and costs 62% less. It’s not only more cost-effective but also tends to generate more leads for businesses.
For every $1 spent on email marketing, the average return is $42. However, over 20% of emails never make it to the recipient’s inbox, often ending up in spam folders.
Online articles can remain accessible for years, providing long-term benefits. An article can continue to attract readers and generate leads long after its publication.
